Your cookie choices

We use necessary cookies to make this site work. With your permission, analytics cookies help us understand usage and marketing cookies support advertising.

You can reject non-essential cookies and still use the site. Change your choices anytime in Cookie settings.

Cookie settingsCookie policy

Prima Assicurazioni review

Updated September 28, 2026 · SumCue Editorial Team · Facts checked September 26, 2026

We earn a commission when you sign up through links on this site. Partner status can affect where a brand appears in our rankings. Partners with a live offer in your country come first, then every other brand by score.

Our verdict

Prima Assicurazioni suits Italian households and drivers who want car, motorcycle, van and home cover arranged through a broker with monthly payments. Its registered entity holds an IVASS licence in Italy, and claims run through the web portal and app.

Key facts

Best for
Italian motor and home cover bought through a broker on monthly payments.
Insurance types
Auto, Motorcycle, Van, Home↗
Provider type
Broker↗
Monthly payments
Yes↗
Claims channels
Web-portal, App↗
Legal entity
Prima Assicurazioni S.p.A.↗
Headquarters
Italy↗
Founded
2014↗
Support channels
Help-centre↗
Pricing model
Monthly
Official website
prima.it

Facts checked September 26, 2026, 2 sources

Apps and profiles

Elsewhere
WikidataWikipediaLinkedInXTrustpilotyoutube.com

Pros and cons

Pros

  • Monthly payments are available, alongside a single monthly model
  • Cover spans auto, motorcycle and van through one broker relationship
  • Claims can be started through the web portal or the app
  • The legal entity, Prima Assicurazioni S.p.A., is licensed by IVASS in Italy

Cons

  • Support runs on help centre only
  • Cover is limited to auto, motorcycle and van, with no health or life lines listed
  • Prima sits at the higher end of the premium range in the comparison, with a median of €8.31
Prima Assicurazioni

Ready to try Prima Assicurazioni?

Scored 8.7 / 10 by SumCue.

See alternatives

Who it suits

  • Italian drivers wanting auto, motorcycle or van cover
  • Italian households insuring a home alongside a vehicle
  • Anyone who prefers arranging cover through a broker rather than an insurer

Who should look elsewhere

  • Anyone looking for health or life cover, since it is not among auto, motorcycle and van
  • Readers who want phone or email support, as help centre is the only channel listed

How Prima Assicurazioni compares

Where Prima Assicurazioni is available

Available
Italy, Spain, United Kingdom
Licence in Italy
IVASS (A000511660), checked September 26, 2026

Countries from the brand (Source, checked September 26, 2026)

Frequently asked questions

What kinds of insurance does Prima Assicurazioni sell?+

Its listed cover is auto, motorcycle and van, so the range is centred on vehicles and property rather than health or savings products. Motorists, motorcyclists and van owners can buy from the same relationship.

Can I pay the premium monthly?+

Yes. Monthly payments are offered, and the payment model is monthly, which means the premium is handled as a regular instalment rather than a single payment. That suits anyone who prefers spreading the cost.

Who regulates Prima Assicurazioni?+

The registered entity is Prima Assicurazioni S.p.A., and it holds an IVASS licence in Italy with registration A000511660. The company is based in Italy, with its head office listed as IT.

Is Prima an insurer or a broker?+

It is listed as a broker rather than a direct insurer, so quotes are arranged on behalf of the customer. The legal entity behind the service is Prima Assicurazioni S.p.A..

How do I make a claim?+

Claims can be handled through web portal and app, which covers the web portal and the app. Both routes are self service, so keeping documents handy in the app speeds up a claim.

What support can I reach?+

Support is listed as help centre, meaning a help centre is the only named channel. Anyone who needs to speak to someone directly should weigh that before signing up.

When was Prima Assicurazioni founded?+

The company was founded in 2014 and is headquartered in Italy. It began life in the Italian market, which is where its licensed cover applies.

Sources

Compiled from 3 source pages, checked September 26, 2026. We did not open an account.

Not confirmed yet: Premium from.

Prima Assicurazioni

Prima Assicurazioni

Italian motor and home cover bought through a broker on monthly payments.

8.7/10See alternatives