ASDA Pet review
Updated September 29, 2026 · SumCue Editorial Team · Facts checked September 29, 2026
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Our verdict
ASDA Pet suits households seeking lifetime pet cover through a broker with monthly budgeting. Premiums start at £7.95 for cover of GBP 10,000 per year, with claims through online and phone, support through email, phone and help centre and eligibility under 8 weeks - no upper age limit.
Key facts
- Best for
- Lifetime pet cover with monthly budgeting
- Premium from
- £7.95↗
- Insurance types
- Pet↗
- Provider type
- Broker↗
- Monthly payments
- Yes↗
- Excess from
- £100 to £250↗
- Cover limit
- GBP 10,000 per year↗
- Claims channels
- Online, Phone↗
- Age range
- 8 weeks - no upper age limit↗
- Legal entity
- Travelex Agency Services Limited↗
- Headquarters
- United Kingdom↗
- Support channels
- Email, Phone, Help-centre↗
- Pricing model
- Monthly
- Official website
- money.asda.com
Facts checked September 29, 2026, 6 sources
Apps and profiles
- Get the app
- Google PlayGoogle Play
Pros and cons
Pros
- Premiums start at £7.95 with Monthly payments spreading cost across the year
- Lifetime cover of GBP 10,000 per year helps with ongoing vet bills
- Broad entry under 8 weeks - no upper age limit with claims via online and phone
Cons
- Excess of £100 to £250 adds upfront cost to each claim
- Pet only focus under pet lacks wider household cover
- Broker model under broker means cover is arranged rather than underwritten directly
Ready to try ASDA Pet?
Scored 8.8 / 10 by SumCue.
Who it suits
- Owners wanting lifetime pet cover with monthly payments
- Households with young or older pets needing broad entry
- Shoppers comfortable buying through a broker model
Who should look elsewhere
- Oney Préstamos if you seek borrowing, since its focus is loan amounts from €1,000
- Linxea if you seek savings led life cover, since it starts from €25 rather than vet bills
How ASDA Pet compares
8.8 vs 8.6
8.8 vs 9.48.8 vs 9.3
8.8 vs 9.4
8.8 vs 8.78.8 vs 8.5
8.8 vs 9.4
8.8 vs 8.7
8.8 vs 9.0- 8.8 vs 8.7
Oney Préstamos lists a starting amount of €1,000 for borrowing rather than pet cover.
8.8 vs 9.4
8.8 vs 9.28.8 vs 9.4
8.8 vs 9.4
8.8 vs 9.4- 8.8 vs 8.7
Linxea lists a starting amount of €25 for savings style cover rather than pet health costs.
8.8 vs 9.0
8.8 vs 8.88.8 vs 8.9
8.8 vs 8.9
8.8 vs 9.0
8.8 vs 8.3
8.8 vs 9.58.8 vs 9.4
8.8 vs 9.4
8.8 vs 9.4
8.8 vs 9.38.8 vs 9.3
8.8 vs 9.3
8.8 vs 9.3
8.8 vs 9.3
8.8 vs 9.38.8 vs 9.2
8.8 vs 9.2
8.8 vs 9.28.8 vs 9.2
8.8 vs 9.1
8.8 vs 9.1
8.8 vs 9.1
8.8 vs 9.18.8 vs 9.1
8.8 vs 9.1
8.8 vs 9.0
8.8 vs 9.0
8.8 vs 9.0
8.8 vs 9.0
8.8 vs 9.0
8.8 vs 8.9
8.8 vs 8.9
8.8 vs 8.9- 8.8 vs 8.6
8.8 vs 8.6
8.8 vs 8.5
8.8 vs 8.4
8.8 vs 8.38.8 vs 8.3
8.8 vs 8.2- 8.8 vs 8.0
Where ASDA Pet is available
- Available
- United Kingdom
- Licence in United Kingdom
- Financial Conduct Authority (306164), checked September 29, 2026
Countries from the brand (Source, checked September 29, 2026)
Frequently asked questions
What does ASDA Pet cost to start?+
Premiums start at £7.95 and Monthly payments is yes, so you can spread the cost across the year. Your quoted premium varies with pet characteristics and cover options selected. Check the starting figure alongside excess and annual limit to judge value for your household budget.
How much vet cover do you get each year?+
Cover reaches GBP 10,000 per year on lifetime terms, which refreshes each policy year subject to terms. That structure helps with ongoing vet bills rather than single incidents alone. Review what sits inside the annual limit, including exclusions and waiting terms, before you commit to cover.
What excess applies to claims?+
Excess sits at £100 to £250, so you pay that agreed share toward each valid claim. Higher excess choices can lower premiums but raise claim costs. Compare excess levels carefully against premium and annual limit to find a balance that suits your spending comfort.
Which pets can join and is there an age cap?+
Eligibility follows 8 weeks - no upper age limit, which welcomes young pets and places no upper age cap on entry. That breadth suits owners of older animals seeking lifetime protection. Confirm breed eligibility and health questions at quote stage, as cover terms still apply to senior pets.
How do you claim and get support?+
Claims run through online and phone, giving a choice between digital submission and speaking with the team. Support runs through email, phone and help centre for policy queries and help with documents. Keep vet invoices and treatment notes ready to help progress pass smoothly.
Is ASDA Pet an insurer and is it regulated?+
ASDA Pet acts as broker under broker, arranging cover rather than underwriting risk itself. It holds Financial Conduct Authority authorisation under 306164 in Great Britain. Always confirm the underwriter details in policy documents and understand how broker service differs from insurer service.
Sources
- money.asda.com/contact-us checked September 29, 2026
Backs: Support channels
“Email: customerqueries@insurancefactory.co.uk Phone: 0333 234 0623, checked out our FAQs”
- money.asda.com/insurance/pet-insurance checked September 29, 2026
Backs: Provider type, Premium from
“Asda Pet Insurance is arranged and administered by Insurance Factory Limited”
- money.asda.com/insurance/pet-insurance/lifetime-pet-insur... checked September 29, 2026
Backs: Cover limit
“Lifetime Pet Insurance: Claim for up to GBP 10,000 towards vet bills per year”
- money.asda.com/insurance/pet-insurance/pet-insurance-faqs checked September 29, 2026
Backs: Age range, Claims channels, Excess from, Insurance types, Pricing model, Monthly payments
“you can take out a new policy for pets from 8 weeks of age, with no upper age limit”
- fca.org.uk/register checked September 29, 2026
Backs: Licences
- money.asda.com checked September 28, 2026
Backs: Headquarters
“Asda House Great Wilson Street Leeds LS11 5AD”
- money.asda.com/travel/travel-money checked September 28, 2026
Backs: Legal entity
“Asda Travel Money is provided by Travelex Agency Services Limited”
Compiled from 7 source pages, checked September 29, 2026. We did not open an account.