Updated October 21, 2026 · SumCue Editorial Team
Nutmeg vs Plum
Nutmeg
Higher score in this comparison
Plum
Where Nutmeg and Plum differ
| Compare | NutmegReviewSee alternativesSee alternatives | PlumReviewSee alternativesSee alternatives |
|---|---|---|
| Management fee | 0.25% to 0.75% | 0.15% to 0.6%Lower |
| Minimum investment | £100 to £500 | £1Lower |
| Account types | ISA, SIPP | ISA, SIPP, LisaCovers more |
| Portfolio types | ETF, ESG, CashCovers more | ETF, Cash |
Same on both: Regulators (Financial Conduct Authority), Investor protection (FSCS up to GBP 85,000).
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Key differences
- Nutmeg scores higher overall: 9.2 vs 8.9.
- Founded is lower at Nutmeg: 2012 vs 2016.
- Management fee is lower at Plum: 0.15% to 0.6% vs 0.25% to 0.75%.
- Minimum investment is lower at Plum: £1 vs £100 to £500.
- Account types: only Plum offers Lisa.
- Portfolio types: only Nutmeg offers ESG.
- Support channels: only Nutmeg offers Chat, Phone.
Our verdict on each
Nutmeg
Nutmeg keeps the running cost of a managed portfolio low and the paperwork light, which suits UK savers who want an ISA or SIPP without choosing investments themselves. The catch sits in the entry bar: the minimum deposit is £500 and fees of 0.25% to 0.75% a year apply.
Plum
Plum suits beginners in the UK who want to start small and pay nothing to deal, with a minimum deposit of £2. The trade-off is a short market list, confined to stocks, etfs and funds, and an overall score of 6.5 that leaves the case resting on price rather than choice.
Score breakdown
| Area | Nutmeg | Plum |
|---|---|---|
| Cost | 9.2Costs are the management fee of 0.25% to 0.75% a year, with trading adding £0 and no set-up, trading or exit fees. | 9.3HigherCosts are the strongest suit: account fee £0, stock trade fee £0, management fee 0.15% to 0.6%. |
| Offer | 9.5Higher | 8.9 |
| Trust | 9.1Higher | 8.5 |
From lowest to highest
| Fact | Nutmeg | Plum |
|---|---|---|
| Management fee | 0.25% to 0.75% | 0.15% to 0.6% |
Cost in a real example
10,000 invested for a year
Nutmeg
25 to 75
0.25% to 0.75% of 10,000
Plum
15 to 60
0.15% to 0.6% of 10,000
Plum comes out 10 lower in this example.
Worked out from the stated prices and rates; your own total depends on how you use it. Facts checked September 26, 2026.
Where each is licensed and available
| Country | Nutmeg | Plum |
|---|---|---|
| United Kingdom | Financial Conduct Authority 552016 | Not confirmed |
Available in 1 country for both.
What we checked
Nutmeg
- nutmeg.com: 8 facts, checked September 26, 2026
- register.fca.org.uk: 2 facts, checked September 26, 2026
Plum
- withplum.com: 7 facts, checked September 26, 2026
- find-and-update.company-information.service.gov.uk: 2 facts, checked September 26, 2026
- help.withplum.com: 1 fact, checked September 26, 2026
How they place
| Ranking | Nutmeg | Plum |
|---|---|---|
| Investing | 133 of 654 | 243 of 654 |
| Stock and ETF brokers | 94 of 358 | 176 of 358 |
| Robo-advisors | 33 of 154 | 68 of 154 |
| Stocks and shares ISAs | 5 of 25 | 9 of 25 |
| Pensions and SIPPs | 3 of 23 | 6 of 23 |
Every fact side by side
| Fact | Nutmeg | Plum |
|---|---|---|
| Legal entity | J.P. Morgan Personal Investing Limited | Plum Fintech Limited |
| Headquarters | United Kingdom | United Kingdom |
| Founded | 2012Lower | 2016 |
| Support channels | Email, Chat, Phone, Help centreCovers more | Email, Help centre |
Brokers
| Fact | Nutmeg | Plum |
|---|---|---|
| Minimum deposit | £500 | £2Lower |
| Stock trade fee | £0 | £0 |
| Account fee | Not confirmed | £0 |
| Markets | ETFs, Funds, Stocks, BondsCovers more | Stocks, ETFs, Funds |
| Features | Mobile app | Fractional shares, Mobile appCovers more |
| Pricing model | Commission free | Commission free |
| Audience | Not confirmed | Beginners |
| Deposit and withdrawal fees | no set-up, trading or exit fees | Not confirmed |
| Platforms | Web, Mobile appCovers more | Mobile app |
Savings
| Fact | Nutmeg | Plum |
|---|---|---|
| Headline rate | Not confirmed | 3.05% to 3.65% |
| Rate type | Not confirmed | Variable |
| Deposit protection | Not confirmed | FSCS up to GBP 85,000 |
| Access terms | Not confirmed | Same day access, no lock-in, no notice period |
| Monthly fee | Not confirmed | £0 |
| Account kind | Not confirmed | Easy access |
Where each stands against the rest
| Fact | Nutmeg | Plum | Median |
|---|---|---|---|
| Management fee | 0.25% to 0.75%below the median | 0.15% to 0.6%below the median | 0.35 |
| Minimum investment | £100 to £500above the median | £1below the median | £50 |
Median across 86 listed providers.
Pros and cons
Nutmeg
Pros
- Trading adds £0, and set-up, trading and exit fees do not run on the account, so moving money in or out costs nothing extra.
- Regulated by the Financial Conduct Authority, with investor protection of FSCS up to GBP 85,000 behind the balance.
- Support runs on email, chat and phone, so help is available by phone and live chat as well as in writing.
Cons
- A £500 minimum deposit and a minimum investment of £100 to £500 put Nutmeg above Axos Invest, which lists $100.
- A quarter of robo-advisors charge 0% in management fees, so fees of 0.25% to 0.75% a year are not the lowest rate around.
- Account choice is limited to isa and sipp, with no general investment account in the range.
Plum
Pros
- Fractional shares are offered, so £2 is enough to hold a slice of a company rather than whole shares.
- Eligible money is covered by the protection scheme, with the ceiling given as FSCS up to GBP 85,000.
- The account types cover isa, sipp and lisa, so investing, retirement saving and a home deposit pot sit with the same provider.
Cons
- Markets stop at stocks, etfs and funds, so there is no dealing in listed bonds, overseas currency or crypto through the account.
- Help runs on email and help centre only, so a stuck withdrawal or transfer has no phone route.
- Managed portfolios charge 0.15% to 0.6%, which takes a slice from every pot you hand over.
Who each suits
Nutmeg
Who it suits
- UK beginners who want an ISA or SIPP opened without choosing individual investments.
- Savers who can fund a £500 deposit and hold the account for years rather than months.
- People happy to hand asset allocation to an algorithm across the etf, esg and cash range.
Who should look elsewhere
- eToro, which lists a management fee of 0%, if the annual charge is the number that decides it.
- Axos Invest, where a starting amount of $100 suits anyone below the £500 deposit Nutmeg asks for.
- Empower Personal Dashboard for savers who want 0% management fees rather than 0.25% to 0.75% a year.
Plum
Who it suits
- Beginners in the UK who want to begin with £2 and see share dealing in plain terms.
- Investors building an ISA or pension habit on a phone, since access runs through Mobile app.
- Anyone happy with a market list of stocks, etfs and funds for a starter portfolio.
Who should look elsewhere
- eToro is the place to check if the market list here, stocks, etfs and funds, is too tight for what you want to trade.
- bunq if you are starting from a €10 minimum rather than buying shares.
- cfi if you want no minimum deposit, since its floor is $0 against £2 here.
Current offers
Nutmeg
Current offer
Bonus
Earn £100 when you invest £1,000: GBP 100 cash reward
Invest at least £1,000 in one payment into a General Investment Account, Stocks and Shares ISA, Lifetime ISA, Junior ISA or Personal Pension and keep it invested for at least 6 months; new contributions only, transfers excluded; reward paid as unallocated cash within 55 days; new clients only, cannot be combined with other new-client offers
Source, checked September 26, 2026
Country by country
| Country | Nutmeg | Plum |
|---|---|---|
| United Kingdom | Yes | Yes |
Questions about each
Nutmeg
What does Nutmeg cost to run?+
The yearly cost is a management fee of 0.25% to 0.75% a year, taken from the account. Trading adds £0, and set-up, trading and exit fees do not run on the account, so moving money in or out costs nothing extra. That annual charge is the number to compare across robo-advisors.
How much do I need to open an account?+
The minimum deposit is £500, and once the account is open the minimum investment is £100 to £500. The deposit is the amount the account has to start with, while the investment range covers the size of a single contribution or holding. Contributions above the minimum can be added as the balance grows.
Plum
What does it cost to trade and hold with Plum?+
Dealing is commission-free and the stock trade fee is listed as £0. The account fee is £0 and the monthly subscription is £0, so holding an account costs nothing. Managed portfolios are the exception, charging 0.15% to 0.6% on the money you put into them. That covers the charging picture on the investment side.
Is my money protected if something goes wrong?+
Eligible investments sit under the protection scheme, and the stated ceiling is given as FSCS up to GBP 85,000. Cash held in the app is listed the same way under FSCS up to GBP 85,000. The figure is a limit rather than a promise of returns, and it applies to eligible money rather than to every balance on the account. Read the terms for the eligibility conditions before you rely on it.
Other options to compare
Other matchups
Nutmeg
Plum