Aqua Card review

The annual fee is £0, so holding the card costs nothing across the year. Borrowing is the part that costs: the APR is 39.9%, applied to the balance you carry. Any balance transfer carries a separate fee.

Aqua Card sets the bar at poor credit, so a limited or damaged file is the expected starting point rather than a blocker. It is a credit card, and NewDay Ltd is the legal entity behind it, based in the United Kingdom.

A balance transfer fee of 3% applies, and the intro period runs for 5 months. Once that period ends, the remaining balance is charged at the standard rate of 39.9%, so a transfer suits clearing the debt inside the window.

The card sits under the Financial Conduct Authority, with registration 682417 and a separate Payment Services Regulations listing, 555318. Both are UK permissions, matching the GB base of the legal entity NewDay Ltd.

Support runs on phone, chat and help centre, and the call centre is UK based. A help centre handles routine questions, chat covers quick fixes, and phone suits anything urgent on the account. Queries about interest and charges are covered by the same channels.

The app carries free credit score checks, a credit building coach, instalment plans and offers from well known brands, all part of 24/7 fraud protection, Free credit score checks in the Aqua app and Aqua Coach credit building tool. Alongside that sit fraud protection, contactless Mastercard, Apple Pay and Google Pay for spending, and credit limit increases for well managed accounts.

Instalment plans are part of 24/7 fraud protection, Free credit score checks in the Aqua app and Aqua Coach credit building tool, so a purchase can be split into smaller payments through the account rather than paid in full. The credit building tool and the score checks sit alongside them, which helps if the aim is to improve the file over time.

It is aimed at poor credit, and the £0 annual fee means there is no charge for holding it while the file improves. The 39.9% APR is the cost to watch, so keeping balances small and clearing them is what makes the card work.